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Corporations are always hungry for profit, wherever they think they can sniff it.

If you get to noticing the products on the shelves, especially things like food, healthcare, and items of bulk (fertilizer, pet food, sugar, etc) you begin to see two things in common.

The amount in the packaging gets smaller over time. The packaging changes color, or loses its transparency allowing you to see what is inside. Then comes the price changes, all spaced out. Just last night while at the store I noticed this to a product I usually bought, that the package had gotten smaller, meaning less were inside. I left it on the shelf and didn't buy one. I thought the cut in the amount too much for the price.

What doesn't happen is when costs for raw materials goes down, you don't see the prices on major brands go down with it. You don't see the amount cut being replaced in the packaging.

Here too, in this article is another example of trying to over value the service sold. It's been known a long time that one of the big barriers to the MAC computer adoption was price. Another being lack of cross-purchasing other products to work with it. The MAC has always been a bit more expensive. Some thought that a mark of higher quality and for a long time they were right. That doesn't hold up anymore because now MAC uses the same computer that IMB clones do. It's still more expensive and it's still a walled garden in that you can't just buy anyone's dvd burner and put in a MAC.

So what is being thought here is that the market purchasers are more flush with money if they own a MAC. Therefore they ought to be able to be gouged a bit more if they demonstrate they own one. To make it clear, it's the same place offered in Windows computers. No extras because of owning a MAC. Only charging more for the exact same service based on the datamining that shows it likely that a MAC owner has more income than one that doesn't.

One of the things that computer makers and software makers do is form affiliates. To be an affiliate usually requires that the one wanting to join the maker has a service/product they want to sell and are willing to pay the maker a gob of money for access. In this case, say they want to datamine and it's a spyware remover they are joining, the spyware remover will suddenly not recognize the joining affiliate, where it did before.

It's all about money and this is the latest gouge as Orbitz becomes an affiliate of Apple.